There are several reasons to have a 360° tour of your business:-

Having a 360° tour of your premises can engage the customer, grabbing their attention, bringing them to you!

Brings your business to life!

Gives an advantage over other competitors without 360° photos, giving you a more powerful online presence!

If your business has some unique traits, these can give a fantastic impression to your potential clients!

You have the ability to implement the pictures onto your own website, further enhancing the content  of your site!

No website is required to use Google Business Pictures!

Share the photos on your Facebook page, using a custom tab!

While searching nearby businesses, customers may just see your shop/premises, take the tour, and decide to give you a try!

Increase your profile, images appear in Google Search, Google+ and Google maps, meaning more people will become aware of your business!

A truly visually stunning way to stand out from your competitors!